The music video for Kyary Pamyu Pamyu‘s newest single, “Sai & Kou”, was recently released, and it’s about what we’ve come to expect from her for better or worse.
Despite her obvious vocal limitation, I actually thought a lot of KPP’s songs were catchy, but if there ever was a basic baseline for Nakata Yasutaka, this kind of stuff is it.
The instrumental and the vocal is basically just there to serve as a vehicle for the music video, and as it turns out the strategy could’ve been worse.
KPP generally sticks to her guns, but that doesn’t mean her standard fare for music videos is any less entertaining, engaging, or colorful, as there was plenty of that in “Sai & Kou”. The only thing missing from the formula was a moment from the song itself that was in any way memorable.