Asian Junkie Asian pop. Without discretion.
777 is a new co-ed group that is composed of GH Entertainment groups B.I.G and 3YE, and almost literally everything about it seems to scream KARD.
From the Latin sound of “Presente” to the styling to the concept, almost everything is basically KARD cosplay except make it almost double the size.
Granted, this does not necessarily have to be a bad thing, as especially early on KARD had some of the more interesting musical outputs because of their unique setup. However, for the most part “Presente” does come off like a poor man’s imitation more than anything else. Though to the credit of GHE’s idea, it did get my attention that the groups themselves hadn’t really before, so they should explore this concept group further.
This project group does provide ample opportunity to appreciate its predecessor, and I think it’s an example of how imitators that come after must advance the concept in some way to make it work — Pink Fantasy’s “Poison” is a good example of doing this effectively with Dreamcatcher’s general aesthetic/sound.
